Russell Needham


  • • Identifying and developing new business potential
  • • Managing multi-national business accounts
  • • In-depth national knowledge of antibiotic testing of milk
  • • 34 years of successfully working alongside farms and global agricultural business’s
  • • Budgeting and forecasting to deliver business objectives
Russell Needham

Since graduating from Seale Hayne College of Agriculture, I have spent my career working within the agriculture sector. I have worked within Genus/Promar since 1990, initially as a consultant in South Wales then onto business development. During my time as a manager for Genus Milking Systems and overseeing the laboratory analysis service, I developed our diagnostics business. This specialises in supplying milk antibiotic test kits to dairy farmers, hauliers and processors.

Over the years I have witnessed many changes within dairy farming and the milk processing business, however what I am most inspired by is the individuals within the industry; their desire to improve and their passion for creating a successful dairy industry.