Market insight should never be underestimated. It’s the simplest way to keep up with key trends, understand the key drivers and opportunities in that market, and maintain a competitive edge.
A European Embassy, based in London, wanted to identify further opportunities for its providers of agri-tech products, services and technologies. Recognising the value in market insight, the Embassy commissioned our agri-food team to carry out a study on the UK agri-tech market.
About The Author
John.Giles@genusplc.com
