Our Specialists

Portrait of Anna Swinson, Promar International

I joined Promar in August 2023 as a Sustainability Consultant. Prior to this, I spent nearly 4 years working with a retailer-aligned dairy farmers group as their Dairy Scheme Coordinator. This included conventional, organic and goat milk. I coordinated numerous projects and workstreams focused on sustainable production and farm standards; from animal health and welfare, […]

I started my career working for Genus in the Customer Service department before I joined Promar International in April 2018. Working within the Genus group has allowed me to develop a good knowledge of the whole company. I grew up on my family’s dairy farm in Malpas, Cheshire. In 2021, our we changed our system […]

Birth Kirby, Promar International

Beth Kirby

Farm Business Consultant

I joined Promar in 2023 as a Farm Business Consultant, covering Staffordshire and Shropshire. I’m not from a farming background but discovered my love for dairy farming while I was studying for my bachelor’s degree in Bioveterinary Science at Harper Adams University. My course involved a placement year where I worked at Aintree Holsteins. During […]

I thrive on helping my clients succeed.  I use my varied knowledge to help clients focus and get the job done with a consistent organised approach, and make it an “up-beat” experience.  I have worked as a consultant with Promar since 2007. As well as working directly with clients, I have managed Promar’s in-house training courses.  I keep up to date with […]

Ceri Davies, Promar International

Wales. I live on my partners’ family sheep and beef farm near Pumsaint, Carmarthenshire and am a fluent Welsh speaker. I enjoy helping out on the farm as much as I can, especially during lambing time.   I spent two years at Harper Adams University and a final year at Aberystwyth University to gain my bachelor’s […]

I developed my passion for farm business accounting during my role as Farm Secretary at Bridgewater College. I then undertook further education into Farm Business Bookkeeping and Accounts before joining Promar International in 2015. In my spare time I ride my horse and socialise with friends, along with caring for my 200 breeding ewes.

I have 20 years experience in preparing accounts and submitting VAT. I studied a HND in Business Studies at Askham Bryan College.  I love a challenge especially when it comes to addressing a payroll problem and can confidently work with monthly bookkeeping tasks.   As a child, I enjoyed helping on the dairy farm which […]

My working life has been dedicated to helping farmers. This has allowed me to create a good accounting portfolio. I have trained endlessly to develop my knowledge of accounting and worked my way up to the role of Manager. I am extremely proud to have had the opportunity to thrive with Promar International and I […]

I joined the Promar Sustainability team in 2020, bringing with me five years’ experience working in hydroponics production and controlled environment agriculture. As an agronomist, and with a masters in agricultural economics, I have a keen interest in driving technological advancements in the agriculture sector, environmentally friendly production processes and sustainable farming. My passion for […]

Ellie Newman, Sustainability Consultant

I joined Promar in June 2022. Prior to this I was a Sustainability Coordinator, providing carbon footprints and roadmaps to Net Zero for a wide range of businesses. I also have experience with biodiversity net gain and the option of biodiversity offsetting for landowners. During my time at University, I developed a passion for sustainable […]

Emily Collins

Following a degree in Animal Science BSc (Hons) at Harper Adams, I joined AHDB in the Dairy Knowledge Exchange team. My time was focused on running knowledge-exchange events for farmers, and grazing-based discussion groups. In September 2023, I moved from the Midlands to join Promar as part of the South consultancy team and have enjoyed […]

Head and shoulders photo of Francesco Magnoli, Promar International

My great interest in agriculture began when I was a child. However, my specialisation in animal health and livestock production systems emerged when I studied Agricultural Science at the University of Milan. After my degree, I worked on a farm with a closed herd of Limousin cattle, which produced beef for its two butcher shops. […]

Testimonials