Our Specialists

I bring a diverse background that bridges agriculture, marketing, project management, and finance. I hold an HND in Animal Science and a Dip DigM in Direct and Digital Marketing. Raised on a sheep farm with a stud of Welsh Ponies (Sections A–D), large selection of poultry and the odd cow, I developed a strong foundation […]

Laura Seymour - Information and Insights Consultant, Promar International

I joined Promar in 2023 as a graduate of the Genus Future Leaders Programme. Prior to this, I gained valuable experience in people and project management, as well as genetics. Part of my current role includes work on behalf of Innovate UK to monitor numerous research-and-development and feasibility projects across the agriculture, food, and biological […]

I joined the Promar sustainability team in October 2020 after graduating from Harper Adams University with a BSc Honours in Food Technology with Nutrition, through which I gained a broad range of knowledge and experience throughout the agri-food supply chain and food industry. As part of my degree, I completed a 12-month placement at Keeling’s […]

Lauren Busby, Promar International

My role as Sustainability Consultant at Promar involves supporting the implementation of sustainable strategies within the food and farming industry. Providing comprehensive, tailored advice throughout every stage of the food supply chain and promoting efficiency whilst reducing cost.   Fascinated by the interconnected web of human-environment interactions, I decided to study a Geography BSc degree at […]

Lewis Graham

Principal Farm Business Consultant & South Team Lead

With a lifelong involvement in agriculture, particularly in the dairy farming sector, I bring over a decade of hands-on experience and expertise to the table. Growing up on a rural farm in Ireland instilled in me a deep-rooted passion for farming, which has only intensified over the years. My journey in agriculture has taken me […]

Lizzie Downes

I joined Promar in 2011, after graduating from Harper Adams University in 2011 with a BSc (Hons) in Agri-Food with Marketing and Business Studies. As a member of the Agri-Food team I delivered a range of projects. These included evaluating Ukraine’s dairy industry, assessing apple growing in New Zealand, and analysing the red-meat sector on Orkney. […]

I joined Promar in May 2025 as a Farm Business Analyst, in my previous role I worked as a trainee accountant where I studied my AAT Accounting qualifications. I have grown up on a family dairy farm in North Wales. Therefore, combining my background in agriculture and accounting knowledge allows me to provide high quality data […]

Gaining this role was a natural progression for me after previously working within the Quality Team since I joined Promar in 2020. I previously studied AAT Level 2 at Buxton College and worked in a local accountants completing VAT, Bookkeeping and Management Accounts for local farms and other businesses for 4 years, this is where I […]

Lucy Ross

My career in agriculture began with a bachelor’s degree in animal science, at the University of Nottingham. I graduated in 2018 with a BSc (Hons), and then completed a PhD in improving UK heifer rearing efficiency. Following my PhD studies I spent a year in New Zealand, gaining practical experience in calf rearing, sheep & […]

Luke joined Promar International in 2020, bringing with him several years’ experience in environmental roles across the public and third sectors. Since then, he has played a key role in supporting farm businesses and the wider agricultural industry to embed sustainability into practical, commercially viable strategies. He holds an MSc in Agroecology from Harper Adams […]

Mark Roue

Senior Farm Business Consultant

My practical knowledge has been gained from over 30 years of experience managing large herds on mixed enterprise farms.  I specialise in people management and development which is crucial in the smooth, profitable running of any business. Technical improvement cannot be achieved without well trained and engaged staff. My extensive practical experience, combined with my people […]

Matt Sheehan

Principal Consultant and TSDG Programme Director

Having worked in the agri food supply chain since 1975 I have a repertoire of knowledge based on experience in numerous leading agricultural companies. I believe that food and farming is a meaningful and important sector that thrives to achieve change whilst being effective and efficient; delivering results and adding value to our customers businesses. […]

Testimonials